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♦ Program Description
This training program is designed to qualify individuals and provide them with the knowledge and skills necessary to efficiently and professionally manage and operate sports facilities.
The diploma focuses on combining modern management principles with the specific nature of the sports and health sectors to ensure the achievement of both investment and organizational goals of these establishments.

♦ Program Accreditation
Internationally accredited by the European Union and ISS INSEP PRO Institute.
Participants will receive two certificates:

• ISS INSEP PRO and Middle East Accreditation

• European Union Accreditation

♦ Target Audience

• Managers and administrators in sports clubs and fitness centers.

• Individuals interested in entering the field of sports management.

• Students and graduates of physical education faculties.

• Investors planning to establish sports or health projects.

♦ Program Language
Arabic, while maintaining key scientific terms in English.

♦ Program Topics

• Strategic management in sports institutions

• Management and leadership in sports organizations

• Organizational structure and human resources in sports institutions

• Sports marketing

• Investment and finance in sports institutions

• Crisis management in sports organizations

• Sports event management and crowd control

• Sports labor law

• Feasibility studies for sports projects

♦ Program Advantages

● Comprehensive scientific methodology:
– Scientifically designed training programs tailored to meet each trainee’s needs.

● Professional instructors:
– Extensive experience and practical knowledge transfer.
– Learn common mistakes and their solutions to avoid issues at the start of your career.

● Ready for the job market:
– Develop client interaction and trust-building skills.
– Support to market yourself as a personal trainer or fitness coach in gyms or as a freelancer.
– Interactive learning materials that turn theory into direct practical application.

● Tangible results immediately:
– Apply what you’ve learned and achieve measurable results with your clients.
– Course materials in Arabic with English scientific terms, and exams in Arabic for easier learning.

♦ By the End of the Program, You Will Be Able To:

• Make administrative decisions based on scientific foundations.

• Manage crises and emergencies effectively.

• Understand the organizational and administrative structure of sports facilities.

• Plan and organize sports events and activities efficiently.

• Gain experience using modern technologies in sports management.

♦ Instructors
Ms. Faten – Lecturer
Dr. Abdulrahman – Lecturer